Tara Arrington

Leader of Marketing, Communications and Engagement, Physician Services

Ovation Healthcare

Tara has over 10 years of experience in marketing and public relations, managing marketing campaigns for a nationally-ranked science center, award-winning residential facility for individuals with disabilities, and regionally-recognized workforce development program. Her role at Kassouf includes social media content creation and management, website management, graphic design, media relations, marketing analytics, content marketing, employee engagement, campus recruitment, event management, and internal communications. She also works with various healthcare clients to improve their marketing strategy.

Areas of Expertise

  • Content Marketing
  • Social Media Management
  • Media Relations
  • Internal Communications
  • Digital Marketing
  • Employee Engagement

Previous Experience

  • Communications and Marketing Coordinator, The Chamber of Commerce of West Alabama
  • Communications and Volunteer Coordinator, Holy Angels
  • Community Engagement Manager, Sci-Port Discovery Center
  • Coordinator of Information and Public Relations, LSU Health Shreveport

Education

  • The University of Alabama, Master of Arts in Journalism
  • The University of Alabama, Bachelor of Arts (English)
  • The University of Alabama, Bachelor of Arts in Communication (Journalism)

Certifications

  • Fundamentals of Digital Marketing, Google Digital Garage

Professional Affiliations

  • Association for Accounting Marketing
  • CPAmerica Marketing Advisory Council